Building a New Way of Banking.

A consistent brand experience across the country.

We were thrilled to be a part of developing Capital One’s bold new way of banking, including standardizing branch designs, developing flagship locations, and rolling out a completely new network of banking cafes designed to become a part of every client’s daily routine.

Our work included “branded moments” within both new cafes, flagships, and traditional branches, guidelines for brand expression within associate, commercial banking, and retail banking environments, commercial set design and art direction, and even a patent for an entirely new twist on ATMs.